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Notes from Bordertown Labs with posts regarding software development for the iPhone, Ruby on Rails, tips and code.

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Visualize your geodata in augmented reality with 3DAR by Spot Metrix.

Posts tagged "ar"

Jul 20th, 2011 @ 2:56 pm

NASA tech lifts augmented-reality shooter

And this brings us back to the philosophical discussion above. If we accept that all Reality happens in our mind and is by definition, Mediated by our senses…then surely any technology that extends our memory, provides additional information, clues, hints or expanded interaction is a form of Augmented Reality. (via Time to review the definition of AR…again - AR UX)

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May 24th, 2011 @ 3:28 pm

Augmented Reality and The Millennial: Seven Examples of How Luxury Brands Are Engaging Digitally by Hidden Creative.

• Wealthy Americans under 35 are avid consumers of a wide range of new media on smartphones and tablet computers - 70% own smartphones (40% iPhone, 24% BlackBerry); 23% already have an iPad

• On average Millennials spend 246 minutes emailing compared to 137 minutes speaking on the phone.

• Compared to their older wealthy counterparts, millennials spend far more minutes on average each week texting (121-42), instant messaging (89-30) and video chatting (75-9).”

• Television, radio and print newspaper consumption habits are dying out in favour of online video (78%) than those who regularly read a printed magazine (76%) or newspaper (68%).

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